What if you could identify your top-performing heifers before they ever left the calving pen—for less than the cost of a vaccination? That’s no longer a “seedstock only” dream. Genomic testing has quietly gone from elite breeding tool to everyday ranch technology, and 2025 is the year it’s breaking out across commercial herds.
Here’s why producers are paying attention:
💵 Affordable at scale: Testing now costs as little as $15–$40 per head.
🧫 Health and disease resistance built in: New markers predict natural immunity to BRD, Johne’s, and more.
📈 Real ROI: Data-driven culling and breeding decisions can yield $2,000+ in lifetime gains per cow.
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BEST LINKS
Our Favorite Finds
🔥 MOST RELEVANT FOR RANCHERS
🐮 No Fences? Research Shows High-Tech Collars Keep Cattle from Straying – University of Alberta
Virtual fencing collars successfully controlled herd movement without physical barriers—cutting labor and infrastructure costs.
Why it matters: Proof that virtual fencing works even in open range conditions.
🌱 Desert Cattle Operation Reaps Rewards of Regenerative Agriculture – Farmers Weekly (South Africa)
A drought-prone ranch boosted productivity and soil health through regenerative grazing practices.
Why it matters: Demonstrates how regenerative systems can thrive in extreme environments.
📊 JBS CEO Says 100% of Brazil’s Cattle Will Be Traceable – Bloomberg
JBS plans full-scale digital traceability for its herds by 2026, linking ranch-level data to exports.
Why it matters: Major processors setting traceability benchmarks will influence global supply chain expectations.
☀️ The Rise of Cattle-Powered Solar Farms – Wisconsin Ag Connection
Midwestern ranchers are using solar setups alongside grazing to generate power and maintain pasture health.
Why it matters: Blending livestock and renewable energy adds new income streams for producers.
📱 Eswatini Government to Introduce Cattle-Tracking App – Eswatini Positive News
A national app will track cattle movements to fight theft and improve data accuracy.
Why it matters: Shows how digital tracking boosts security and herd management—tech that could spread globally.
📈 MARKET & TECH TRENDS
🧬 $10M Capital Raising Accelerating Genetic Improvement in Cattle – Beef Central
A major funding round will expand genomic testing and data-driven breeding across commercial herds.
Why it matters: Investment signals rapid advancement in accessible, profit-focused genetic tools.
📸 AI Camera Technology Enhances Integrity and Market Access – Meat & Livestock Australia
New AI camera systems verify carcass quality and welfare, giving exporters stronger credibility in global markets.
Why it matters: Visual verification tech will help ranchers prove product integrity and earn premiums.
🚀 Vietnam’s Livestock Sector Making Strong Transformation Through Modern Tech – Vietnam News
Automation, genetics, and data analytics are transforming Vietnam’s cattle operations.
Why it matters: Global tech adoption will shift competition and innovation pace in beef markets.
🔋 Argentina & China Advance Sustainable Solutions to Turn Animal Waste Into Bioenergy – Noticias Ambientales
Researchers are scaling up biogas and biofertilizer systems for livestock operations.
Why it matters: Highlights how manure management can evolve into renewable energy opportunities.
🪙 Bitcoin Set to Revolutionize U.S. Agriculture – AgWeb
Blockchain and digital payments are being tested for direct farm-to-consumer transactions and supply chain traceability.
Why it matters: Digital finance could simplify cattle sales and transparency for buyers.
🏗️ Louis Dreyfus Launches Specialty Feed Protein Facility in China – MillingMEA
A new high-protein feed production plant aims to enhance feed quality and sustainability in livestock supply chains.
Why it matters: Feed innovation abroad signals shifts in global input costs and formulation trends.
🧪 EXPERIMENTAL / FUTURE TECH
🤖 Beyond Tracking: How Wearables Are Redefining Animal Health – Technowize
AI-powered sensors and biometric devices are now predicting stress, disease, and fertility in real time.
Why it matters: Expanding wearable tech could soon make “smart cattle” standard across ranches.
🚜 Smart Drones Reshape Sustainable Global Farming – Farms.com
Autonomous drones monitor pasture health and herd location, streamlining labor and boosting sustainability data.
Why it matters: Eye-in-the-sky management is fast becoming feasible for even mid-size ranchers.
🚧 Virtual Fencing in Action: How Nofence Helped One Rancher Graze Without Compromise – Ag Proud
A U.S. rancher demonstrates successful rotational grazing using virtual fencing for herd control.
Why it matters: Early adopter success stories prove real-world viability for open-range precision grazing.
🌾 Virtual Fencing Means More Dairy, More Beef – Farmers Weekly (NZ)
New Zealand producers are using virtual fencing to boost efficiency and adapt grazing intensity.
Why it matters: Reinforces virtual fencing’s scalability across livestock systems.
📱 Livestock Movement Scanner Looks for Proving Ground – Manitoba Co-operator
Developers test portable scanners that log animal IDs at gates or loading points.
Why it matters: Offers a potential leap forward in simple, real-time traceability tools.
💉 AI-Powered Veterinary Diagnostics Market to Reach $4.05B by 2029 – GlobeNewswire
Precision animal health diagnostics powered by AI are projected for explosive growth worldwide.
Why it matters: Cheaper, faster diagnostics will reshape herd health economics.
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IN SIMPLE TERMS
What is Genomic Testing?
Genomic testing is like a DNA report card for your cattle. Using a tiny tissue sample from an ear notch, labs can read key parts of an animal’s genetic code and predict how it’ll perform in areas like growth rate, fertility, feed efficiency, and carcass quality.
Think of it as replacing guesswork with genetics. Instead of waiting two years to find out whether a heifer produces a quality calf, you can predict her potential at birth—and make decisions early that save time, money, and resources.
In 2025, the technology has finally caught up with reality: crossbred herds are now supported, testing costs have dropped below $30 in many cases, and the results can directly guide management decisions from breeding to marketing.

DEEP DIVE
How Genomics Is Reshaping Herd Decisions
For decades, genomics was the domain of registered seedstock operations. But commercial herds are now finding that the same technology can pay off fast—especially with this year’s biggest breakthrough: disease resistance markers.
🧬 What’s Changed in 2025
Until now, most genomic predictions only worked well within pure breeds. But new tools from companies like Zoetis (INHERIT Select) and Neogen (Igenity Beef) can accurately analyze crossbred cattle, which make up over 75% of U.S. commercial herds. These panels now account for hybrid vigor (heterosis) and provide reliable predictions across 17–22 key traits.
What’s more, researchers at MDPI and Oklahoma State confirmed that these tests can now spot cattle genetically predisposed to resist diseases like Bovine Respiratory Disease (BRD) and Johne’s Disease, cutting antibiotic use by nearly half in test herds.
💰 The $15 Question: ROI That Pays for Itself
Genomic testing now costs about $15–$40 per head—and the economic case is hard to ignore.
Let’s run the numbers:
Test 50 heifer calves at $30 each = $1,500 total.
Identify and cull the bottom 10 based on genomic merit.
Each low-performing heifer culled avoids $2,304 in lost productivity (OSU data).
Net benefit: ~$21,500 in avoided losses.
That’s not hypothetical math. It’s happening now on progressive ranches using genomic data to focus feed, pasture, and management resources only on animals proven to perform.
📊 What You Actually Get
A genomic test isn’t a black box—it gives you a full dashboard of data:
Genomic-Enhanced EPDs (GE-EPDs): Offers the accuracy of 20–30 progeny records from a single test, helping de-risk bull purchases.
Trait Predictions: Maternal (milk, calving ease, stayability), performance (weaning, yearling, feed efficiency), and carcass (marbling, ribeye area).
Parentage Verification: Included in most tests—solves the multi-sire mystery.
Disease Screening: Add-ons now test for BVD PI status and genetic defects.
That means you’re no longer just “hoping” you kept the right heifers—you’ll know.
🐂 The Real-World Strategy: Turning Data Into Action
Progressive operations are using genomics in three practical ways:
1️⃣ Heifer Selection at Birth
Collect samples when you tag calves. In 2–3 weeks, rank them using an economic index that matches your market (maternal, terminal, or balanced). Keep the top 60%, sell or breed the rest terminally. You’re not just saving feed—you’re investing in proven genetics.
2️⃣ Smarter Bull Buying
Once you know your herd’s genetic strengths and weaknesses, buy bulls that complement them. If your cows test low for marbling or calving ease, you can target those specific EPDs rather than buying on looks alone.
3️⃣ Premium Marketing Opportunities
Testing steers for feed efficiency and carcass quality opens doors with premium buyers. Many feeders now pay $20–$50/head more for verified genetics—enough to turn testing into a small profit center all its own.
🌾 Getting Started: Your 90-Day Genomics Plan
Month 1: Pick a testing provider (Zoetis, Neogen, or your breed association). Order Tissue Sampling Units (TSUs)—most ship free.
Month 2: Collect samples as you tag calves. Send them in. Results arrive in 2–3 weeks.
Month 3: Review results with your genetic consultant or rep. Rank your calves, make selection decisions, and adjust your bull buying strategy accordingly.
👉 Pro tip: Start with just your heifers this year. If the data proves useful, expand to your entire calf crop next season.
🧫 Why This Year Is Different
The 2025 data on disease resistance is a true game-changer. Herds bred for BRD and Johne’s resistance are seeing:
40–60% fewer antibiotic treatments
Lower death loss
Improved average daily gain
Better overall animal welfare
That’s not only better for your bottom line—it’s better for your brand story and for the industry’s sustainability goals.
WRAPPING UP
From Guesswork to Genetic Confidence
Genomic testing is no longer a futuristic “maybe.” It’s a proven management tool that saves time, money, and feed while building more resilient herds.
Start small. Test a few heifers this year. Let the data speak for itself. Because the real question isn’t whether the technology works—it’s whether you’ll be early or late to use it.
And if you’re ready to explore how AI and genomic data can work together for even smarter herd management, check out btcatchall.ai, a new resource from BeefTech for tools, data integrations, and updates built to keep ranchers ahead of the curve.
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